The Kentucky Fried Survey

help us help the colnel by letting us know what you think of kfc

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Hello & Welcome!

Vanderbilt University students would like you to participate in a survey designed for Millennials & 20-Somethings.

The survey is short, fun and will allow us to gain a better understanding of ways we can help our client, kfc improve their appeal to you. Your answers will be kept anonymous and confidential so please answer as honestly and as candidly as possible. Trust us, no one will be offended.

Thanks so much for your time and we look forward to hearing your feedback!

Best Wishes,
Lindsey, Amy, Jordan, Jesse, Yizhen, Ann Parker, Lauren, Tori, Chris, Jennifer & Jared

Questions marked with a * are required.

 
*1. Of the following criteria, please rate how important each of the following is to your selection of a fast food restaurant: (1) - Not Important At All (5) - Extremely Important
1 2 3 4 5
Health Conscious Menu
Fits My Style
Satisfies A Craving
 
*2. Which of the following BEST describes where you typically enjoy fast food of any brand?
In The Car
In My Kitchen
On My Couch
At Work
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